February 2012
12 posts
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Want to Learn What’s New in Bullhorn Reach?
By Kristin Zajac
If you’re a Bullhorn Reach user, you’ve probably noticed improvements to the product over time. That’s because we are constantly listening to your feedback and striving to help you get the most out of Bullhorn Reach. In fact, we are releasing new features and product updates every couple of weeks!
Going forward, you’ll be able to see a detailed description of what’s new...
“I’ve used Bullhorn Reach as a corporate recruiter and then we purchased...”
– Erica O’Connor - Talent Acquisition Manager at Higher One
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Social Recruiting Tip of the Week: Social...
By Ashley Healy
Social onboarding refers to the process of using social technologies to introduce new employees to their new jobs and organizations. Using tools like YouTube, LinkedIn, Facebook and Twitter, recruiters can help the new employee start building company relationships even before their start date.
A Leadership IQ study of over 20,000 new hires showed that 46% of new employees...
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Reach without Network is a #Fail
By Bill Boorman
Ever wonder why your social recruiting effort isn’t working? Why your job tweets seem to be falling on deaf ears and there’s a stunned silence from Facebook? You get a bit back from Google, where strangers find you, but it’s just not the people you are looking for. Must be the software you use like Bullhorn Reach, or maybe some other vendor. Perhaps twitter is...
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Where Are You on the Social Media Adoption Curve?
By Jeff Foley
As social recruiting is on the rise, many staffing agencies realize that they, too, should take advantage of their contact networks. After all, social recruiting is known to boost your fill rate, snag new job orders, and cut sourcing costs by filling your candidate pipeline. But, how many recruiters really get it?
Social media has a definite adoption curve. Many...
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#SourceCon Reflections: a Discipline in Flux
By Steven Duque
Last week, I attended ERE’s SourceCon at the Atlanta Aquarium, where (like the 240 others in attendance) I was surprised and delighted by the thinking, experiences and guidance of both the conference’s speakers and attendees.
In SourceCon’s opening remarks, Glen Cathey captured the dynamic breadth of ‘sourcing’ as a discipline, defining it as...
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2012 Bullhorn Reach Social Recruiting Activity...
LinkedIn drives more job views and applicants than Facebook and Twitter combined…
This finding, along with dozens of other key findings, are highlighted in the Bullhorn Reach 2012 Social Recruiting Activity Report. OK, so it seems like every recruiting software vendor these days is publishing some type of report, study, infographic or eBook, so why should you invest the time in reading...
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Effective Hiring with Predictive Index (PI)
By Ben Russell
I was never a huge believer in personality assessments until I was introduced to the Predictive Index two years ago. The Predictive Index (PI) is an organizational development tool that helps predict the primary needs and behaviors of someone within their professional environment. After carefully introducing PI into our hiring strategy in 2010, I quickly became a believer in...
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Bullhorn Launches New Career Site: theFIT.com
Top talent makes most of its decision based on your company’s culture and the people who create it. theFIT.com is a place where job seekers and employees can get answers to those awkward questions that they really want to know, but would never ask.
Does your boss have your back?
Does your company let you work from home?
Has your boss ever taken credit for one of your ideas?
We designed theFIT...
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Friday Fact: Bullhorn Reach Has 20 Million...
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The “Running of the Recruiters” ―You’ll want a...
By Ashley Healy
The job market is heating up across the U.S. Bullhorn’s January Job Opportunity Report, released on February 2nd, revealed an overall increase in month-over-month job openings in all U.S. geographic regions. The report, showed the Southwest region having the largest increase (9 percent) for year-over-year, while the Northeast and Southeast experienced the greatest increase...
January 2012
11 posts
7 tags
Twitter Creates Worst (or Best) Recruitment Video...
A Twitter Hack Week project has gone completely viral after being released last Friday on YouTube. The video titled, “At Twitter, the Future is You!” is a spoof on terrible corporate-made recruitment videos and it is bad ― so bad, it’s good.
According to the Twitter blog, Hack Week is one way the company actively promotes innovation through experimentation. Employees can take time away from...
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Top 4 Reasons Employees Don't Participate in Your...
By Kristin Zajac
We talk to a lot of folks who manage employee referral programs and the most common challenge we hear is a lack of employee adoption. There are a few main reasons why employees don’t adopt:
1. It’s too hard to think of someone who might be a fit. When most of us hear about a job opening, unless it’s the perfect match for our spouse or someone we spoke with this week,...
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[#RECRUITING FACT] Job Listings Receive 47% More...
By Steven Duque
“Money talks,” the old adage says; apparently, it also attracts. Bullhorn data rockstar Joe Zeff recently discovered that less than a third (29%) of Bullhorn Reach users receive 47% more applications for their open job listings than their tight-lipped counterparts. How? Entering salary information.
For anyone who has ever shopped for anything online, this...
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“Bullhorn has a keen understanding of the social media industry and recruiting in...”
– Sarah Knight - Director of Recruiting at Genscape.
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Posting to Facebook Pages: How Much is Too Much? →
By Steven Duque
via via
If Goldilocks taught us anything, it’s that — between “too much” and “too little” of anything — there is such a thing as being “just right.” Recent research (1) reveals the upward limits of how frequently you should post to Facebook pages.
As a recruiter, hiring manager or talent community manager, take heed....
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Conducting Initial Interviews via Twitter
By Ashley Healy
In our latest E-book, “Social Recruiting: How to Get Started” we discuss the basics of recruiting on Twitter, like posting jobs and searching for candidates. But, we do not cover Twitter interviews, something that has come up in recent conversations with some of my colleagues. With the growing popularity of Twitter chats in the industry, why shouldn’t recruiters use this...
Special Jobs Report with Bullhorn CEO Art Papas on...
What does the job market look like moving forward into the new year? A recent Bullhorn Job Opportunity Report shows manufacturing, educational services and health care sectors have all experienced double digit growth in job openings. Bullhorn CEO Art Papas talks to Fox News about current market trends and his predictions for 2012.
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2012 Job Seeker Traffic Already Breaking 2011...
By Doug Ellinger
Is the first business day of a new year the biggest job searching day of the year? Based on a quick analysis of job seeker traffic to Bullhorn Reach last week, it looks like the spike on January 3rd could make it a strong candidate for the top job seeking day in 2012 (adjusted for week over week organic traffic growth). And, with traffic on January 4th-6th barely dipping below...
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The 9 People You Should Reach Out To Today
By Joe Zeff
With the holidays now in the rear-view mirror, we are officially into New Year’s Resolution time. In “normal” years, finding a new job is a common resolution and for the 24 million unemployed or underemployed Americans, improving their job situation is no doubt at or near the top of their list. But, what about people currently employed? Given the state of the economy, will many...
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Ringing In 2012 with 35,000 Recruiters
What better way to start off the New Year than with lots of new users? Bullhorn Reach is excited to ring in 2012 with over 35,000 recruiters using the social recruiting platform to post jobs, identify potential movers and source candidates. The network of recruiters now includes over 20 million social media profiles and the number keeps growing.
“Industry adoption of Bullhorn Reach...
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3 Social Recruiting Resolutions for 2012
By Doug Ellinger
For many, 2011 was a pretty volatile and challenging year. The unemployment story reared its ugly head month after month and it most certainly felt like we were flat-out stuck in dip #2 of a double-dip recession. And, while the Dow ended the year on a positive note, it didn’t feel like there was a whole lot of economic or financial news to cheer about from the get-go. Despite...
December 2011
8 posts
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Bullhorn Referral Network ― 2012: The Year of the...
Looking to boost your employee referral program (ERP) in 2012? As Bullhorn prepares to grow our employee base from 180 to 240 in the next twelve months, we have tied our ERP to a “Catch the Beetle” raffle ticket for any employee that refers an eventual hire. The Bullhorn employee referral engine has netted over 40% of hires since 2005, according to Vice President of Human Resources Ben...
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Thought Leadership Corner with Matthew Levy
By Ashley Healy
My colleague, Ward Christman, made some great points in his recent post on reeling in that passive candidate. Landing that passive candidate is a key focus for many recruiters today and the journalist in me was curious to explore this further, taking a closer look at the two diverse job search methodologies ― “active vs. “passive.” Anyone that has ever done recruiting is...
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Social Recruiting ― Free E-book | How to Get...
Social media is one of the top three most powerful recruiting tools, according to ERE.net. While a lot of companies are already leveraging it to find and recruit candidates, some are only getting started. This e-book is designed to help beginners jumpstart their social recruiting strategy using the “big three” social networks ― LinkedIn, Twitter and Facebook. If you are just getting...
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The Blurring Line Between Recruiting and Marketing
By Kristin Zajac
Recruitment marketing and employment branding are big topics in the recruiting media today, and with good reason. As the war for talent only intensifies, savvy recruiters are finding more ways to market themselves and their companies to prospective candidates.
Being a recruiter really is like being a marketer in so many ways. Here are some of the primary parallels that we...
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Catch the Beetle for Type “A” Talent
By Ben Russell
Companies are only as good as the talent that walks the halls. “A” players are a must to run a successful, growing company. “A” players typically refer other “A” players for open positions. “B” players typically refer “B” and “C” players. When I began my career at Bullhorn six years ago, while we were a small company of fifteen people, we were predominantly made of “A”...
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LinkedIn Insight on Groups for Recruiters
By Ashley Healy
Lots of recruiters hang out on LinkedIn looking to fill positions with qualified candidates that they find on the professional network, but few are aware of the new insights on LinkedIn groups that are now available. LinkedIn Groups can be a great way for recruiters to grow their professional network of candidates and in November, LinkedIn released the new “Group...
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Top 5 Fastest Ways to Reel in a Passive Candidate
By Ward Christman
First the bad news – there are no “fast” ways to recruit passive candidates! Ok, so now the good news – there are ways to speed up the process and I’ll share with you five ways that can make a big difference!
How to speed it up? Good recruiters are good sales people – they help both parties determine where the “fit” is and help overcome objections without letting the...
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Thought Leadership Corner with Joshua Waldman and...
Joshua Waldman, author of “Job Searching with Social Media for Dummies,” talks at #TruSanFran 2011 with Bill Boorman, founder of #TruEvents. Waldman asks attendees what they’ve seen in job seekers that made them really stand out from the crowd.
“Who really did it well, and what did they do that was so good?” He asked.
Bill Boorman shares a story about a quality candidate that...
November 2011
11 posts
6 tags
Recruiting Best Practices Series, Part 2: Employee...
By Ashley Healy
How is your wish list looking this holiday season? Do you even have one? Do your family and friends know what you’re hoping to receive? What about your employees? Do they know what positions you’re hoping to fill?
Not taking advantage of employee referrals was voted one of the “Top 10 Dumbest Things Recruiters Do,” in a recent ERE survey. Referrals continue to be the...
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Twitter for Recruiting, Really? Yes, Really!
By Kristin Zajac
Sometimes when we talk to recruiters about their social recruiting efforts, we hear a certain surprise at the idea that Twitter might be part of that mix. It makes sense that Twitter can seem to be the last frontier in social sourcing. After all, the messages are painfully short, the language is contorted and chopped up, and an individual Tweet passes by in the blink...
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Social Currency Is Trust
By Gary Noke & Steven Duque
There is little doubt that social media will be ubiquitous and vital (1). What is most curious, however, is how few have realized that the “social currency” is trust (2).
In the race to lead and leverage social media, trust is discussed but—to the detriment of both communicators and listeners—often sidelined. Why? The reason most prevalent...
HRxAnalysts' & HRExaminer's John Sumser on...
Video Interview with John Sumser (@JohnSumser) - Principal Analyst at HRxAnalysts/Editor of HRExaminer.com
A special thanks to John Sumser, one of the brightest luminaries in the HR space, for his thoughts and time during Bill Boorman’s fantastic #TruSanFran unconference.
Follow John Sumser, Bill Boorman & Bullhorn Reach on Twitter.
Social Software Landscape Heats Up, and It’s Only...
By Art Papas
The heat is on so to speak to not only embrace social media in the workplace, but to utilize enterprise social software to improve efficiencies and encourage collaboration. Forrester Research released a report last week after polling 4,985 U.S. workers who use social software in their role to accomplish business tasks. With 28 percent of the workers using enterprise social software...
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Social Media Referrals Are to Spotify What Social...
By Steven Duque
I came away from Bill Boorman’s #TRU “unconference” in San Francisco with an analogy that emerged during my track on ‘social’ (1) recruiting: social referrals are to Spotify (2) what social media recruiting, as we know it, is to Pandora (3). This analogy may not immediately sound like music to your ears, but hear me out.
Social referrals are to...
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Why Job Seekers Over 55 Need to Use Social Media
By Joe Zeff
There has been a lot of discussion lately about how hard it is to find a job if you’re not currently employed, and with good reason. Nearly six million Americans – 42% of the unemployed – have been jobless for six months or more. Having this many long-term unemployed isn’t “typical” for a downturn; it’s almost twice as bad as every recession since the ‘80s. Once someone has lost a...
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Time to Stop Chumming the Waters
By Doug Ellinger
My colleague, Ward Christman, wrote a really nice blog post the other day about the demise of the job board. It sparked some discussion and strong reactions from the recruiting community, which is exactly the point of a good post. While Ward stole some of my thunder - I’ve been thinking about writing a similar piece about job boards and social media as recruiting tools for...
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Will Google Plus Updates Benefit Recruiters?
By Ashley Healy
The web is oddly quiet given the news that Google Plus is now available to Google Apps for Business users. Google posted the update on their blog last Thursday and has otherwise been pretty hush-hush about the release. For now, Google Apps users are accessing Google Plus with corporate email addresses tied to their workplace, giving organizations complete control over...
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Did Social Media Kill the Job Board?
By Ward Christman
No, you did!
Let’s review how we got here and where we might be going. To quote the Buggles, “Video killed the Radio Star” - well, not really - injured, but not dead! Way back, during the primitive times, before the web, jobs could be found on quaint “dial up” bulletin boards by
those who had a computer, a modem, and a phone...
October 2011
6 posts
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Video Reflections from Day 1 of #TruSanFran with...
Video Interview with Master Burnett (@masterburnett) - Managing Director, Dr. John Sumser & Associates
Video Interview with Bill Boorman (@BillBoorman) - Founder #TruEvents
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Live Conversations at #TruSanFran →
Watch your Twitter feed for tweets from @BullhornReach with the #TruSanFran hashtag, and visit this link for live conversations on recruiting innovation with attendees of @BillBoorman’s Tru carnival in Silicon Valley.
Look forward to more insights and content from #TruSanFran in the days to come! In the meantime, check out what’s going on by following #TruSanFran on Twitter.
Video...
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What We’ve Learned From 100,000 Bullhorn Reach...
We’re excited to announce that since beta launch in February, more than 100,000 people have applied to jobs through Bullhorn Reach and the number is rapidly growing. The Bullhorn Reach social recruiting suite makes it easy for recruiters to find relevant job candidates on different social media networks, and facilitates connections between recruiters and job seekers in a very seamless way. Not too...
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Facebook Partnership Connects Unemployed Americans...
132 million Facebook users can now leverage the audience and expertise of the U.S. Department of Labor, the National Association of Colleges and Employers (NACE), DirectEmployers Association (DE), and the National Association of State Workforce Agencies (NASWA) thanks to their new partnership with Facebook. The organizations have come together to create the “Social Jobs Partnership” in an effort...
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Recruiting Best Practices Series, Part 1:...
What are your company’s true strengths and differentiating core values that drive your business? Have you successfully conveyed them to your employees and applicants?
Once defined, it is extremely important to articulate the uniqueness of your brand because the truth is as consumers, we purchase brands with our hearts and then justify them with our heads. It isn’t any different when it...
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HR, Technology and Vegas - That's Quite a Mix
What do you get when you mix technology vendors, HR folks, and Las Vegas? Lots of talking, very little sleep, and too much fun. OK, so that doesn’t do the 2011 HR Technology Conference & Expo much justice, but a little more than a day after arriving home in Boston, I think we’re all still feeling the effects of 3-4 days and nights in Vegas with a very socially active crowd!
...
September 2011
3 posts
27 tags
Referrals: Putting the 'Social' Back into 'Social...
By Steven Duque
The thing about “social” recruiting…
“The thing about ‘social’ recruiting is that it currently isn’t very social,” says Gary Noke, one my many mentors on the Bullhorn Reach team.
If you take look at a recruiters’ LinkedIn connections, Gary posits, many if not most of their contacts are business prospects, in some form or another. Their...
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Recruiters, Do You Have a Social Media Policy?
Over at Fistful of Talent, Kelly Dingee (follow Kelly on Twitter) just wrote a great post about social media policies and included this graphic (via The Career Capitalist) highlighting Ford Motor Company’s policy on social media usage.
In a recent survey we conducted here at Bullhorn Reach, we delved into how much social media guidance companies and staffing agencies give their...